Mobicure is a platform that enables mothers to easily monitor their children’s health in one single tap, it also provides access to life-saving maternal and child health information plus medical expertise.
Launched in Benin City in 2015 Mobicure has been awarded an Expo Live grant from organisers of the next World Expo, being held in Dubai in 2020, for its OMOMI application, which helps expectant mothers and parents of under- five years-olds monitor the well-being of their children from home.
Mobicure has already 31,000 users with over 4,000 active users monthly, and has witnessed a 450 per cent rise in user engagement over the last nine months. Expo 2020 Dubai’s Expo Live programme has an allocation of US$100 million to back projects that offer creative solutions to pressing challenges that impact people’s lives.
Doctor and Co-founder of OMOMI, Owobu Emmanuel Osayi was inspired by painful memories.
“While I was a medical doctor, I had a very painful experience. A young mother came into the emergency room crying and holding a baby. Looking at the baby, I knew he was severely dehydrated, and considering his history, I saw he had been suffering from diarrhoea for some time, so I asked the mother why she took so long to bring him into the hospital. She said she thought she could wait until the morning.”
He believed that the Expo Live grant would help Mobicure further build on the OMOMI platform, providing more features and health information, as well as bring it to the attention of more parents in Sub-Saharan Africa.