The Social Media Week 2020 kicked off with a bang at the Landmark Event Centre, Lagos. I arrived at the event at about 11:00 am with my colleagues and headed for the event registration. After I got my press pass, I headed straight into the event hall to catch up with my sessions.
Design For The Nigerian
DearDesigner hosted this session through a panellist. Members of the panel include; Noella Ekezie, Ayomide Ajayi, Harry Dunkwu, Feyi Olubodun, and Ted Oladele. The session was organized for creatives, clients/customers and everyone who wished to learn about designs.
Design for the Nigerian session circled the peculiarities that surround the Nigerian audience and its designers. It focused on how the audience and user intend to communicate while speaking from different backgrounds. The session also buttressed the design opportunities available in Nigeria and how designers can tap into it.
In the course of the session, I learned that for designers to design for a certain niche, they need to view where it is. In essence, you can’t be in diaspora and design for the local market without prior knowledge of the market. You need to understand who you are designing for thoroughly. I also learned that principles are universal; you only need to add experience to spice things up.
The session ended with photo sessions.
My next stop was the Lumination Live with Temisan Emmanuel (TAYMESAN)
The Lumination is the first life podcast series hosted by Adaora Mbelu. It cuts across self-worth and living a purpose-driven life. The host leverages the platform to build a system that not only gets people committed to living a purposeful life but also one that impacts others.
Adaora sits down with guests with intriguing journeys during her podcast show, and have them tell their stories for the world to learn. Her guests tell the stories behind what they do and have learned in the course of life’s journey.
The Lumination live podcast had Temisan Emmanuel AKA Taymesan as the guest. Temisan took us through his journey to fame: how he came by his famous red cup and his series titled ‘TeaWithTay.’ I learned from Temisan that everything is content. You have to put it out no matter how little so that someone who resonates with it could connect. He mentioned that there might be days where you don’t feel like putting anything out, but “don’t fret it’s all part of the process,” he said. In his words, “content is king and its embedded in everything we do. All you need to do is find it.”
I also learnt that comparison is a thief of joy. In essence, find joy in whatever you do, and you will enjoy doing it.
After the session, I had a little break exploring the exhibitors in the entrance hall with my team before heading to my next class.
To be continued