PayTic, a fast-growing Moroccan fintech startup specializing in card management and payment automation solutions, has announced a $4 million funding round aimed at accelerating its growth across Africa and the Middle East.
The round was led by Pan-African venture firm P1 Ventures, with participation from Launch Africa Ventures, First Circle Capital, and a group of strategic angel investors with deep expertise in financial technology and banking infrastructure.
Founded in 2022 by fintech veteran Sarah Benbrahim, PayTic offers a cloud-based platform that streamlines the back-office operations of financial institutions, including digital banks, neobanks, and fintech startups. Its technology enables companies to automate card program management, improve regulatory compliance, and deliver better user experiences.
“This funding marks an exciting new chapter for PayTic,” said Benbrahim, CEO of PayTic. “We are building the infrastructure that powers next-generation digital financial services. With this new investment, we’ll scale our operations, strengthen our product suite, and expand into key markets across Africa and the Gulf region.”
PayTic’s solution addresses a critical gap for many fintechs and banks operating in emerging markets, where fragmented payment ecosystems and regulatory complexities can slow growth. The startup’s platform helps streamline processes that are often manual and error-prone, allowing its clients to launch and manage card products more efficiently.
Investors praised PayTic’s strong early traction and growing client base, which already includes digital-first banks and payment providers in Morocco, Tunisia, Egypt, and Côte d’Ivoire.
“We believe PayTic is positioned to become a cornerstone of Africa’s rapidly evolving fintech infrastructure,” said Maurizio Caio, Managing Partner at P1 Ventures. “Their technology enables fintechs to scale faster and operate more efficiently, solving a huge pain point across the continent.”
With the new capital, PayTic plans to double its team, invest heavily in product development — particularly in AI-driven compliance tools — and open offices in key markets, starting with Dubai and Lagos.
The funding also reflects the growing momentum in Morocco’s startup scene, which has seen a surge of interest from regional and international investors keen to tap into North Africa’s tech talent and burgeoning financial services sector.
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