After a successful public beta phase, Ghanaian start-up, KudiGO has been officially launched. The integrated, mobile retail and payment platform is now closing in a US$300,000 seed round to expand into other African markets.
The platform offers accounting and analytics engine for the consumer retail industry, providing a complete solution for businesses to receive payments, track inventories and build sound financial models based on past trends.
Since the platform is now live, it will provide an all-in-one retail PoS for stores, aiming to enable its customers to have verifiable records, business oversight, and easier access to capital.
During the beta period, the company learnt to pander to non-tech savvy users and it has driven them to bring follow reliable trend predictions to help their users’ businesses, according to Kingsley Abrokwah.
See Also: Ghana’s Fintech, KudiGO Goes Live
“One of the key learnings over the beta period was the need to simplify the solution with a focus on usability by non-tech savvy users, while at the same time providing them with pertinent data on their business when they need it and in a format they can easily understand. This has led us to introduce a machine learning algorithm which does trend prediction, and provides this data to our users in a simple SMS with key information on things to do to improve their business,”
As hinted earlier this year, KudiGO is looking beyond Nigeria—- hoping to establish in 3 other African markets.