Sokowatch, a B2B e-commerce platform based in Kenya has expanded to Rwanda and Uganda. The business-to-business e-commerce platform which supplies to informal African retail stores made this move after securing $2 million seed round in July 2018 and $2.5 million in February 2019.
Sokowatch was launched in 2016 to allow retail stores to source and order top-requested consumer goods via SMS or mobile app 24/7. The platform also offers same-day delivery for all their clients. It has grown rapidly over the last 12 months and has delivered over 500,000 orders to more than 10,000 retail shops across Kenya and Tanzania.
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The expansion to new cities and countries across East Africa, according to Sokowatch’s Founder and Chief Executive Officer (CEO) Daniel Yu, validates the scalability of Sokowatch’s model. He said that over 90% of all their retail transactions are made with informal retailers within an average transaction of less than US$0.50.
Sokowatch leveraged the $2 million seed round led by 4DX Ventures and the $2.5 million from existing shareholders and new investors, to expand to Kigali, Rwanda, and Kampala, Uganda, and the Kenyan cities of Mombasa and Nakuru.
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