London-based AI-powered visual moderation company Unitary announced that it has secured $15M in Series A round of funding.
Led by Creandum, the round also attracted participation from Plural and Paladin Capital Group.
The startup, co-founded by Haco and James Thewlis, has developed AI technology that comprehends videos and images much like humans do, analyzing multiple signals to understand content and context.
The funding coincides with Unitary’s expansion across multiple languages, doubling of its team size, and a threefold increase in daily video classification from 2 to 6 million. It will support research and development, further team expansion, and partnerships with leading social platforms and brand safety organizations.
Unitary’s machine learning solution combines visual, aural, and textual content analysis to help platforms tackle the challenge of online content moderation. This capability is crucial for platforms adapting to new regulations, such as the UK’s Online Safety Bill and the EU’s Digital Services Act, which demand more proactive content moderation.
The firm has already achieved “seven figures” of annual recurring revenue, according to Ian Hogarth, Partner at Plural and Unitary board member. This remarkable feat led to the quick follow-up funding round after raising $8M in March.
Unitary AI’s innovation lies in its multimodal models. Multimodal AI research has been ongoing for years, but it’s now gaining more practical applications.
Unitary is positioned at the intersection of advanced research and real-world applications in this evolving field.
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