Stockholm-based Steep has raised €1 million in pre-seed financing and opened the taps on what the startup bills as its “next-generation analytics platform”.
The funding is expected to help facilitate the company’s product launch across European and US markets in tandem with continued product development, and a recruitment drive.
The round was co-led by Alliance and Inventure, The Nordic Web Ventures, Antler, Spotify alumni network Greens, and a host of angel investors, including Åsa Lidén, Peder Stahle, Carl Pei, and angel collective Framtid participating.
The modern data stack has dramatically altered the collection and cleaning of data. But having data is not enough.
The real value is getting it out to all the right people across an organization at the right time, a problem that is the last mile of analytics.
With the status quo hovering around solutions that are either too technical or non-intuitive to use, workers are in constant need of the analytics team to help find and interpret the data.
This is where Steep comes in.
“There is a macro trend for workplace SaaS to go from singleplayer and specialist to multiplayer and to involve all roles in the process. Figma has shown this clearly in the design space, where designers are now iterating fluidly with product and tech roles that are deeply involved from start to hand-off. We believe the time is now to make the same journey for the analytics space,” said Steep co-founder and CEO Johan Baltzar. “That is why we are very proud to have Alliance and Inventure and a handful of influential angels join Steep’s ambitious mission and be part of our journey building the next-generation analytics product for the modern workplace.”
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