Kwely, a Senegalese B2B wholesale distribution channel for “Made in Africa” products, has raised a seed round of funding of $1 million.
WIC Capital, LoftyInc Capital Management, Haskè Ventures, and other significant investors contributed an additional US$700,000 to Kwely’s seed round, bringing the total to US$1 million. It intends to raise a Series A round of funding before the end of 2022.
Kwely was founded on the notion that “Made in Africa” products have a place on the global market and may assist strengthen African exports and the continent’s industrial sector. It was founded by Birame Sock, a software entrepreneur who successfully exited two firms in the US.
“Kwely is bridging the gap between African producers, worldwide customers, and international purchasers.” “Our vision is to be the top African B2B e-commerce platform that transforms the way African buyers and sellers deal with one another and with the rest of the world,” said Birame Sock, founder and CEO of Kwely.
The company is focusing on the growth of existing and new brands with local suppliers in order to achieve export-ready status, the creation of a proprietary platform to facilitate B2B wholesale transactions on the global market, and the development of a packaging studio to provide the services necessary to provide products that satisfy international standards.
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