Facebook and the World Health Organization have launched a new campaign to fight Covid-19 misinformation in Africa

Facebook is launching a new initiative called “Together Against Covid-19 Misinformation” in a number of African countries in collaboration with the WHO.

Over the course of the Covid-19 pandemic, On its networks, Facebook has been working to link people to reliable information while also reducing misinformation.

It announced last month the launch of the world’s largest campaign to encourage authoritative facts about Covid-19 vaccines, with the goal of removing misleading vaccination statements, reducing the spread of incorrect health information, and informing people about vaccine delivery methods that function.

In English and French, the campaign will hit citizens in South Africa, Zimbabwe, Zambia, Uganda, Kenya, Rwanda, Nigeria, Senegal, Côte d’Ivoire, and the Democratic Republic of the Congo, and will appear on Facebook in the form of a series of graphics with tips on how to spot fake news.

We’re doing a lot of work here at Facebook to make sure people are getting correct details about Covid-19 vaccines, the company stated.

1. Examine the source: Examine material, even though it appears to be focused on research.
2. Make a check What It Does to You: False news has the ability to exploit emotions in order to gain clicks.
3. Check the Context: Confirm material with public health authorities.

“Ensuring users get authoritative information about Covid-19 vaccines is just some of the important work we’re doing here at Facebook,” said Ada Ndiaye, Public Policy Manager.

We’ll continue to collaborate with industry experts and users on our platforms throughout the COVID-19 pandemic and beyond to ensure we’re actively countering disinformation and offering people more opportunities to scrutinize content they see online, helping them determine what to read, trust, and share.”

Facebook will also launch a new website in English and French as part of the effort, which will provide updates about how we’re fighting misinformation on our platforms. It will include more insight into our Remove, Reduce, and Inform policy, as well as our community expectations and the measures we’re taking to fight fake news in the context of global events like Covid-19, elections, and climate change.

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